You might like reading:
Multifaceted transformation of Marketing Channels
From various perspectives, Marketing is as old as human progression itself. From Ancient Greece to our advanced days, society has based its exchanging and offering upon correspondence with a specific end goal to move items speedier than the man beside him. I’ve always seen it as an idea much like Darwin’s “Survival of the fittest” or what we will call […]
Loyalty Card Scheme – Are they really loyal ?
In the modern era of retailing, when every street side retailer is providing the same goods and services at almost the same price, there is nothing to choose from. Multi brand retailers are trying very hard to pull the customers to their own store by offering discounts and other benefits but it hardly makes any difference because if on 1st […]